According to the 2023 Southeast Asia Mobile Payment Market Report, BitTopUp as a new online recharge channel possesses a customer base of more than 5 million and has an average of 300,000 transactions daily. Among them, BIGO Live top-up holds approximately 18%, making it one of the top three best-selling services on the site. Statistics show that BitTopUp uses AES-256 encryption technology and PCI DSS compliance certification. The user fund protection rate is as high as 99.97%, and there are no major data leakage incidents within the past 12 months. Let’s take Filipino users as an example. The average time to complete bigo recharge through BitTopUp is only 12 seconds, 15 times quicker than traditional bank transfers (3 minutes on average), and the platform’s transaction fee is as low as 0.5%, significantly lower than that of some third-party payment channels (e.g., 1.5% of PayMaya).
In the perspective of cost-benefit analysis, BitTopUp’s recharge plans for BIGO Live creators have multiple deals. For example, recharging 5,000 diamonds of about $70 can be supplemented by an additional 5% of diamonds. If the customers spend $200 on average per month, they can save up to $120 a year. The platform also settles over 20 local currencies that account for over 90% of the currency volume of Southeast Asia, while the failure rate of the transactions is maintained below 0.3% by smart routing technology. In 2022, an Indonesian Internet influencer once recharged $12,000 within a single month by using BitTopUp, and the 22% rate of growth of the return of his live-streaming income indirectly validated the stability and economy of bigo recharge.
According to another consumer behavior questionnaire, the BitTopUp user satisfaction was as high as 94.6%, of which 78% of the users believed that its interface operation intuitiveness was more than the market competitors (such as SEAGM). Besides, the firm has established a real-time risk control system with a suspicious transaction interception rate up to 99.5%. Through partnership with international card institutions such as VISA and Mastercard, the rate of illegal transactions has been reduced to 0.02%. Take the Malaysian market as an example. In Q1 2023, bigo recharge settled by BitTopUp increased by 37% year-over-year, while the rate of complaints from users fell by 42% over the same period, thus confirming its security and popularity in the market.
From the technical foundations point of view, BitTopUp is based on a distributed server cluster and possesses a load-bearing capacity of 2,000 transactions per second on one node and system availability of 99.99%. Its API response is less than 200 milliseconds, which is 60% better than industry benchmarks (500 milliseconds), and it possesses 7× 24-hour automated reconciliation with an error rate of less than 0.01%. For instance, Vietnamese user Tran Thi A executed 120 bigo recharge transactions in aggregate through BitTopUp in 2023 and incurred an amount of more than 2,500 US dollars in total. His transaction records have always had the time difference in receiving money to the BIGO Live account be within ±3 seconds.
Overall, BitTopUp provides efficient and economical recharge solutions for BIGO Live users through technological innovation and compliance management. Its safety performance, cost performance and service quality are all at the industry-leading level, and it is one of the favorite channels for bigo recharge in Southeast Asia.